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Branding Identity
Upper Crust Brand
Upper Crust is a pizza shop in Santa Cruz, California. They have been a staple in their community since 1979. In 2019 it was time for the next generation of the family to take over and also a rebrand. I was tasked with rebranding the family business and giving them a fresh look. Along with this branding project I created them a macot and tshirt designs.
Branding Identity
PerformTex
Package design, marketing materials, product branding and photo editing are a few types of projects I handle for them. PerformTex creates athletic wear to improve athletic performance. It is important for me to make sure the brand is consistent through every project.
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